Amai Amezaiku Retail Storefront
Park Avenue in Rochester, New York is a walkable block where locals and visitors alike are able to enjoy the various shops and restaurants offered in the city. Majority of the buildings have older architecture, and with this ambiance in mind, a new and different storefront concept is introduced by also offering something unique (Japanese sculpted candy known as amezaiku), while working with an existing storefront architecture.
Concept Research
Existing Competitors and Inspiration
Storefront Concept Sketches
Sandwich Board and Retail Truck Concept Sketches
Type and Color
Potential System #1
Potential System #2
Finalized System
